If you’ve been throwing money at TikTok ads and watching it disappear faster than free samples at Costco, you’re not alone. With TikTok’s ad reach growing by a whopping 60% in 2024 alone, everyone wants a piece of the pie-but most don’t know which slice tastes best.
Enter PiPiADS: the spy tool that’s helped marketers boost conversion rates by up to 300% while slashing ad spend by 40%.
After analyzing hundreds of campaigns across PiPiADS library of 50+ million TikTok ads, I’ve identified the 8 hottest niches that are actually making money right now.
This guide breaks down exactly which verticals to target, what filters to use, and how to spot winners before your competitors.
Nutra/Health & Beauty: The Evergreen Money-Maker
The Nutra vertical (nutraceuticals/health and beauty) remains one of the highest-converting niches on TikTok, comprising everything from weight loss supplements to skincare serums.
Why it’s profitable on TikTok
How PiPiADS helps dominate this niche
With PiPiADS, you can filter by specific sub-categories within Nutra to find winning campaigns. Use the “Landing Page” filter to search for keywords like “weight loss,” “skin treatment,” or “beauty supplement”.
The platform also lets you analyze which Nutra ads have the highest engagement rates and longest running times (a key indicator of profitability).
For best results, use PiPiADS to analyze ads with 500+ impressions and at least 7 days of active running time. This approach helps identify Nutra products that are showing strong engagement and have been running long enough to suggest profitability.
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E-commerce/Dropshipping: The Product Research Goldmine
Dropshipping continues to be a primary money-maker on TikTok, with product demonstration videos regularly going viral.
Why it’s profitable on TikTok
How PiPiADS helps dominate this niche
PiPiADS shines in the dropshipping space by letting you filter for “Dropshipping” category ads and e-commerce platforms like “Shopify” or “WooCommerce”. This combination instantly reveals which products dropshippers are successfully promoting.
The real power comes from PiPiADS ability to show you
For maximum results, sort by “Popularity” to find the most engaging dropshipping products, then analyze their ad copy, creative style, and landing pages to model your own campaigns.
Dating/Social: The High-Converting Connection Builder
Dating offers consistently deliver impressive ROI when properly targeted, especially in specific regions like France or Tier-1 countries.
Why it’s profitable on TikTok
How PiPiADS helps dominate this niche
With dating offers, geographical targeting is crucial.PiPiADS allows you to filter ads by specific countries and regions to find what’s working in each market. You can identify which dating ads are targeting France, Brazil, or other high-converting GEOs.
The platform also helps you analyze effective “triggers” in dating ad creatives, such as
Use PiPiADS “Search Keyword” function to find dating-related terms and analyze the most successful campaigns by engagement metrics and running time.
Gaming/iGaming: The Entertainment Cash Cow
Gaming and iGaming continue to generate massive revenues on TikTok, with slots, mobile games, and gambling offers converting especially well in specific markets.
Why it’s profitable on TikTok
How PiPiADS helps dominate this niche
PiPiADS allows you to filter gaming ads by specific sub-categories and target countries. For iGaming specifically, you can analyze which slot game promotions and casino offers are performing best in different regions.
The tool reveals
For maximum efficiency, use PiPiADS to identify gaming offers that have maintained consistent performance over 14+ days, suggesting sustainable profitability rather than flash-in-the-pan success.
Finance: The High-Ticket Converter
Finance offers traditionally deliver some of the highest payouts in affiliate marketing, and they’re gaining serious traction on TikTok.
Why it’s profitable on TikTok
How PiPiADS helps dominate this niche
Financial offers require trust and credibility. WithPiPiADS, you can analyze which financial ad creatives are building enough trust to convert effectively.
Use filters to identify financial ads targeting specific demographics and income levels.
The platform helps you discover
Focus on analyzing finance ads that have been running for 14+ days, as these likely represent compliant, profitable campaigns that have passed platform reviews.
Utilities/Web-Utilities: The Problem-Solver Profit Machine
Utilities, including device software and browser extensions, represent an often-overlooked but highly profitable niche on TikTok.
Why it’s profitable on TikTok
How PiPiADS helps dominate this niche
PiPiADS lets you filter for utility-related ads and analyze which specific problems these tools are solving. You can see which VPNs, browser extensions, or mobile utilities are getting the most engagement.
The tool reveals
For utilities, pay special attention to ads using the “CPI” or “Free Trial” conversion models, as these typically indicate profitable utility campaigns, according to the patterns visible in PiPiADS data.
Home Improvement: The Visual Conversion Expert
Home improvement offers naturally thrive on TikTok’s visual platform, where before/after transformations and DIY tutorials generate massive engagement.
Why it’s profitable on TikTok
How PiPiADS helps dominate this niche
Using PiPiADS, you can filter for home improvement ads and analyze which specific product categories and visual styles are performing best. The platform helps you identify seasonal trends and target specific home upgrade interests.
The tool shows you
Focus on analyzing home improvement ads with high “Like Rates” to identify visually appealing content that stops users mid-scroll.
Adult: The Billion-Dollar Opportunity
The adult vertical represents a massive $110 billion industry with huge online advertising budgets. While requiring careful compliance with platform policies, it offers substantial returns.
Why it’s profitable on TikTok:
How PiPiADS helps dominate this niche
PiPiADS allows you to analyze how advertisers are promoting adult-adjacent offers while remaining compliant with TikTok policies.
You can filter for dating ads that subtly target adult audiences without violating terms.
The platform reveals
For adult-adjacent offers, focus on analyzing how successful advertisers use suggestive language rather than explicit statements in their TikTok creatives.
Use PiPiADS Advanced Filters for Maximum ROI
The true power of PiPiADS comes from its comprehensive filtering system. Here’s how to make the most of it across all niches:
1. GEO Targeting: Filter by country to identify what works in specific markets
2. Ad Duration: Focus on ads running 7+ days to find sustainable winners
3. Engagement Metrics: Sort by likes and comments to find scroll-stopping creatives
4. Landing Page Analysis: Study conversion paths from top ads to landing pages
5. Advertiser Tracking: Monitor your competitors’ strategies over time
PiPiADS Pricing and Exclusive Discount
With PiPiADS’ new 2.0v credit-based memberships you no longer pick “Starter / VIP / PRO”. The platform now offers Basic, Advanced, Enterprise, and Flexible plans that start at $34 per month (billed annually) and unlock millions of TikTok and Facebook ads.
Thanks to our partner link, a 30% automatic coupon stacks with PiPiADS’ 30% annual billing rebate, giving you a massive 60% total saving — no code needed.
| PiPiADS Pricing Plan | Standard Monthly | With Coupon | Annual Plan | Total Discount |
|---|---|---|---|---|
| Basic | $69/month | $49/month | $34/month | 50% |
| Advanced | $159/month | $99/month | $69/month | 56% |
| Enterprise | $1999/month | $900/month | $630/month | 68% |
| Flexible | From $180 | Custom | Custom | – |
- Instant 60% OFF – click our link, choose yearly billing, and the extra 30% coupon is applied automatically. 🤩
- Credit system – 10 k to 1 M+ monthly credits, no daily limits.
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- Cancel any time – risk-free switching as your ad-research needs grow.
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Take Your TikTok Advertising to the Next Level
TikTok’s explosive growth shows no signs of slowing in 2025. The platform continues to deliver exceptional ROI across multiple niches when approached with the right strategy and intelligence.
With PiPiADS as your ad intelligence partner, you can:
- Find PiPiADSwinning products before they saturate
- Model successful ad creatives from top performers
- Identify profitable audience targeting combinations
- Save thousands in testing budgets
- Scale winning campaigns faster than competitors
The difference between profitable TikTok campaigns and money-draining experiments often comes down to intelligence. Instead of guessing what works, let PiPiADS show you the proven winners in your niche.
You can get the maximum 60% discount on annual plans through our exclusive link—no coupon code needed.
This investment will pay for itself many times over as you uncover profitable TikTok ad strategies across these eight lucrative niches.
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