Need to boost your Amazon sales without burning through your PPC budget? Here’s the thing – whilst everyone’s fighting over expensive ads, smart sellers are tapping into something way more powerful: influencer marketing.
Helium 10’s Influencer Finder is changing the game for Amazon sellers who want to connect with over 50,000 verified Amazon and TikTok influencers who are already driving real traffic in your niche. No more guesswork, no more spreadsheets – just pure data-driven influencer discovery.
This isn’t your typical “find any influencer” tool. We’re talking about creators who have Amazon storefronts, appear in product carousels, and actually move units. Let’s break down everything you need to know about this game-changing tool.
What is Helium 10 Influencer Finder?
Helium 10 Influencer Finder is a built-in discovery and outreach tool that helps Amazon sellers find high-performing influencers who already create content around similar products. Located in the Marketing section of your Helium 10 dashboard, it’s basically a massive searchable database of creators who are actively selling on Amazon.
Here’s what makes it special:
Unlike other influencer platforms that focus on vanity metrics, this tool zeroes in on creators who actually drive sales.
Key Features That’ll Make Your Competitors Jealous
Amazon Influencer Database
Filter through thousands of Amazon influencers using advanced parameters:
TikTok Creator Discovery
Access unlimited TikTok influencers with the Diamond plan:
⚙️ Advanced Filtering System
The filtering options are mental. You can filter by:
💸 Helium 10 Influencer Finder Pricing Details
Here’s where it gets interesting. Access depends on your Helium 10 subscription level:
| Helium 10 Pricing Plan | Monthly Price | Amazon Influencer Access | TikTok Influencer Access |
|---|---|---|---|
| Free Plan | $0 | Not available | Not available |
| Starter Plan | From $29/month | 10 lifetime searches | Not available |
| Platinum Plan | From $79/month | 10 lifetime searches | Not available |
| Diamond Plan | From $229/month | 250 daily searches | Unlimited use* |
*TikTok usage may be limited based on your GMV (gross merchandise value)
Pro tip: The Diamond plan includes direct messaging, AI outreach templates, and commission setup – all exclusive to this tier.
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🚀 How to use Helium 10 Influencer Finder (Step-by-Step)
Getting started is dead simple:
- Log into your Helium 10 account (upgrade to Diamond for full access)
- Go to the Marketing section in your dashboard
- Click on Influencer Finder
- Toggle between Amazon and TikTok creators at the top
- Apply your filters to narrow down ideal influencers
- Review detailed profiles including performance metrics
- Export lists or start direct outreach
🔍 Amazon Influencer Search Process
- Select your category (e.g., Beauty & Personal Care → Makeup)
- Set content thresholds (minimum video count, engagement rates)
- Filter by carousel placement (upper carousel = prime visibility)
- Check bio keywords to ensure brand alignment
- Review Top Creator badges for verified quality
- Analyse linked social accounts for cross-platform reach
TikTok Creator Outreach
✨ Strategic Use Cases for Amazon Sellers
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⚔️ Helium 10 Influencer Finder vs Other Tools
| Feature | Helium 10 | Typical Influencer Platforms |
|---|---|---|
| Amazon Integration | ✅ Native integration | ❌ External platforms |
| Sales Data | ✅ Real Amazon metrics | ❌ Vanity metrics only |
| Carousel Tracking | ✅ Upper/lower placement | ❌ Not available |
| Commission Setup | ✅ Built-in tools | ❌ Manual process |
| AI Outreach | ✅ Templates included | ❌ Basic messaging |
| TikTok Integration | ✅ Direct messaging | ❌ Limited functionality |
Pros and Cons
Pros
Cons
🚀 Getting Started: Your Action Plan
Here’s your step-by-step roadmap:
Week 1: Setup & Research
Week 2: Influencer Discovery
Week 3: Outreach & Engagement
Week 4: Campaign Management
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🎯 Final Thoughts
Helium 10 Influencer Finder isn’t just another influencer tool – it’s a game-changer for Amazon sellers who want to grow beyond traditional PPC advertising. With access to 50,000+ verified creators and data-driven insights, you’re not just finding influencers – you’re finding sales partners.
The tool’s focus on Amazon-specific metrics like carousel placement and actual sales performance sets it apart from generic influencer platforms. Sure, it’s newer and currently limited to the US market, but the data accuracy and integration make it invaluable for serious sellers.
Ready to boost your Amazon visibility? Use our exclusive discount codes and start building those influencer partnerships that’ll have your competitors wondering how you’re getting all that organic traffic.
Time to stop competing on price and start building a brand that influencers actually want to promote.
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